This role is not for people looking to feel comfortable. It's for those who want to do something that changes the game.

What will you be leading?

A brand and a voice that resonates across Latin America. This role is for someone who goes beyond traditional marketing: craft a unique narrative, execute with intensity, and make every piece of content and branding campaign leave an unforgettable mark.

What You'll Do

- Forge and lead the voice of Choiz across every touchpoint: campaigns, content, product, social, PR - all with a powerful cultural narrative.

- Create epic and distinctive assets: from longform storytelling to punchy copy, short-form video, social and beyond.

- Run campaigns that don't ask for permission: with strategic clarity, unstoppable pace, and flawless taste.

- Work hand-in-hand with founders, product, design, and creative teams to turn ambitious ideas into tangible brand experiences.

- Execute fast, iterate relentlessly, scale with precision. A/B test, measure, adjust in real time.

- Lead with a DIY attitude - breaking structures instead of following them.

Who You Are

- 7+ years leading areas of branding and content, ideally in startups or consumer brands that have scaled big.

- You've turned a brand into a legend. Campaigns, content, or products carry your invisible yet undeniable signature.

- You think with data and execute with intuition. You know when to let instinct breathe.

- You don't wait for the perfect plan: you start, learn, and evolve fast.

- "Ultimate execution" mindset: if it needs to be done, you'll do it yourself without hesitation.

- You inspire with your energy and elevate the team with real intensity.

Why join Choiz

Because this isn't just another marketing role - it's a chance to shape the cultural movement that will redefine healthcare in Latin America.

At Choiz you'll:

- Build the brand that sets a new standard in health. Not just campaigns, but a voice that inspires trust, aspiration, and community across millions.

- Work side by side with ambitious founders and a world-class team, moving at the speed of execution, not bureaucracy.

- Play offense, not defense. We're not here to fit into the industry, we're here to rewrite it.

- Leave a legacy. What we're building will outlive trends - you'll put your name on something that truly matters.

- Own real impact. Your work won't get lost in slides or vanity metrics - it will shape how people experience health and wellbeing in an entire region.

Head of Content